By MARK PENN with E. KINNEY ZALESNE
From The Wall Street Journal Microtrends Column
Not long ago, everyone in America wanted to be a member of the “middle class.” In fact, as many as 53% of Americans described themselves that way to pollsters.
But with the information age and the rise of two-career incomes, being just middle class […]
Entries from May 2009
Don’t Call Me Middle Class: I’m a Professional!
May 13th, 2009 · No Comments
Tags: Microtrends · Mark Penn
Where Are the Republican Hybrid Buyers?
May 1st, 2009 · No Comments
By MARK PENN with E. KINNEY ZALESNE
From The Wall Street Journal Microtrends Column
A closer look into the accelerating trend of buying hybrid vehicles
Unless you are willing to buy a windmill, the biggest green purchase out there is buying a hybrid car. Recently, the 1 millionth hybrid in the U.S. was sold, out of 135 million […]
Tags: Microtrends · Mark Penn
