Entries from February 2009

Green Workers

February 19th, 2009 · No Comments

By MARK PENN with E. KINNEY ZALESNE
From The Wall Street Journal Microtrends Column
Presidents and politicians no longer talk about simply creating jobs — now they are creating “green jobs.” Just in the stimulus bill alone, there are said to be four million new green jobs. It’s a great term — it conjures up neatly dressed […]

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Tags: Microtrends · Mark Penn

Committed Cohabiters

February 3rd, 2009 · No Comments

By MARK PENN with E. KINNEY ZALESNE
From The Wall Street Journal Microtrends Column
With all the stimulus ready to go into more broadband, bigger tax cuts and infrastructure, some of America’s most expensive societal investments are also on the decline and in need of a bailout — getting married.
Marriage in America is on the rocks. People […]

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Tags: Microtrends · Mark Penn